“Got Lab Equip?” — DEI 10th Year Anniversary Campaign
Exactly a year ago, Doeleur Electrosystems, Inc. (DEI) acquired the country agency for Lesoshoppe (www.lesoshoppe.com) in the Philippines through contract signing with LESO Instruments of Malaysia. This gave DEI a chance to serve the Philippine med-lab equipment market consisting of universities, medical diagnostic clinics, hospitals, pharmaceutical & biotech companies, R&D labs, etc. Other market segments with laboratories were also tapped such as food & beverage, pesticides, plastics & chemical manufacturing companies.
Today, DEI launches “GOT LAB EQUIP?” — an advocacy-based, awareness campaign geared on promoting the use of quality laboratory instrumentation and equipment in the Philippines. As DEI celebrates it’s 10th year of industry-focused market presence in the country, Lesoshoppe Philippines employees, including it’s more than 60 local agents/dealers located nationwide, and other Lesoshoppe ASEAN country agents, join hands to encourage everyone directly or indirectly working in laboratories to use and recommend only equipment or instruments that pass international health, safety, and environmental standards. These products are distinguished by possessing one or more recognized quality certifications such as CE, UL, ISO, etc.
With this simple phrase logo–“GOT LAB EQUIP?”– DEI hopes to communicate to everyone that our society needs only QUALITY laboratory products that reliably produce only the highest quality lab results. Why? Simply because 90% of the things around us, in one way or another, took certain steps to be processed in the lab first before being mass-produced in the factory. In these times where previously unheard-of chemicals like MELAMINE had become a popular brand name for poison, we certainly cannot compromise the lives of our loved ones, including our own, by surrounding ourselves with products linked to the use of lab equipment with questionable quality standards. Let’s spread the word! Everyone deserves to be aware! “GOT LAB EQUIP?”